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February 26, 2017

Jessica Rey Swimwear Takes ‘Going Green’ to a New Level

Brand’s Designer/Founder to Incorporate Econyl Yarn, Groundbreaking Recycled Materials from the Ocean, in all New Swimsuit Designs

February 09, 2017 02:52 PM Eastern Standard Time

ORANGE, Calif.--(BUSINESS WIRE)--Timeless style isn’t the only forward-looking thing about Jessica Rey Swimwear. Designer Rey’s latest silhouettes are helping preserve our planet’s oceans too.

Jessica Rey Swimwear Takes ‘Going Green’ to a New Level

Rey’s collection, which includes one-piece, two-piece and kids’ swimwear lines, continues to offer popular designs with women’s confidence, comfort, and timeless style in mind. No change there. It’s the groundbreaking yarn she’s using that is making a difference in terms of the environment.

Rey has partnered with Italian fabric company Aquafil to create designs that incorporate Econyl yarn, composed of 100 percent regenerated nylon waste, such as abandoned fishing nets, production scraps, and carpet fluff. The waste is transformed into a durable, lightweight, and breathable textile, made new through Aquafil’s cutting-edge regeneration system, a pioneering example of the circular economy in action – offering the same quality and performance as traditional nylon, but with the ability to be regenerated an infinite number of times without any loss in quality.

Prior to launching her career as a designer, Rey was a Hollywood actress starring as Alyssa, the White Ranger on Disney's Power Rangers Wild Force. As a Power Ranger, saving the world was part of the routine, but for Rey, now it’s for real.

“I have three small children of my own and I want them (as well as their own children in the future) to be able to grow up enjoying our planet’s natural resources just as our generation did,” said Rey. “It’s heartbreaking to see photographs and footage of the tremendous amounts of unnecessary waste that ends up in our oceans and in landfills. Our designs celebrate women’s confidence, and as swimwear, they are of course a tribute to the ocean as well. It made sense that we do our part to help heal our planet in some way. The more waste that can be removed and repurposed, reducing demand for virgin fibers, the better off our oceans will be.”

Rey has committed to using Econyl yarn in all her new swimsuit designs this year.



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hattie in lilium
Debbie Zane
Absolutely beautiful

This is a gorgeous bathing suit. Very well made and I am so happy to find a beautiful swimsuit with full coverage. I am in my 50s and this is perfect!

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grace (pear-sized) in bella rose
Emma
Great quality

I absolutely love how soft this bathing suit is. It’s both modest and cute.
The size I got was too big but the customer service was so prompt in answering questions. Great company.

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Lourdes Taveras

Sweet swim dress

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hattie in poppy bloom
Erica D
So pretty

The print is gorgeous. Bought an XS for my daughter who is between kid sizes and adult sizes. Maybe a 00 or kids 14/16. It's a little big, but not much. The adjustable straps make it work for anyone. Love these swimsuit cuts!

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kids swim set in melon
Clare
Modest. Wonderful Quality

It’s difficult to find girls’ suits with full coverage on the bottom. Thank you! Fits well if you go off other sizes your daughter wears…a 6/7 fits my 4-5 year old daughter perfectly. High quality fabric as well.

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